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All businesses ‘brand’ themselves, even if they aren’t aware they are doing it. The colours they choose for their website, the range of products they choose to sell, the services they offer or even the location of their shop all contribute to how their customers see them.
But the best example of branding is the design of a company’s logo. More than just an appealing way of presenting the name of the firm, a good logo reflects the values of the business, where it stand in the market, and what marks it out from the competition. Logos are used across all forms of business communication, from the website to letterheads, shop fronts and telephone directories – even on the sides of transit vans – so it’s important to get it right.
You don’t have to be an artist to create a fantastic logo for your company. Our graphic designers will sit down with you to discuss your business, its values and the qualities you wish to get across to potential customers. Together you will also have a look at your competitors’ business images and discuss what you like – and don’t like – about them. Your designer will then create some drafts for review, giving you everything you need to work together towards perfecting your new logo.
If you already have a logo, our graphic designers can use it to create a 3D model to be manipulated and animated in almost any way imaginable. You can choose from a range of standard animations or create a unique custom animation to suit your logo or image.
As part of our standard service you will receive a high-quality animation in several different formats:
- DVD-quality video file
- Smaller, custom-size logo, optimised to your requirements
- Flash movie, ideal for use in websites or multimedia PDFs.
A high-definition video version is also available.
If you aren’t sure whether your logo would suit animation, just send it along (or a link to your website), and our designers will give you free advice, ideas and recommendations. |
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"Thanks for your instruction yesterday - our email in now working properly with emails to both addresses coming through on Outlook.
We are glad to have the process completed, and so quickly.
Thanks again."" Bill Falconer, Proprieter, Garden Cottage Pitlochry |
"We are both really pleased with the website and are getting a lot of good feed back from people. We can't thank you enough for all your help and patience in setting it up. Excellent page in the SLTN hope you generate a lot of business from it; we have no problem in recommending you to people as well." Sharon Cairns, Last Cast Hotel |
"I would just like to thank you for your dedicated, professional and extremely helpful input given to us during the construction of our web site. The end result was exactly how you had described it would be, and we are very happy with it." Sandra Stewart, Hurricane Communications Ltd |
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"As my business has developed, more and more of my customers find us via the website. My previous website had been built on a typical, “one template fits all” platform which no longer met my requirements.
At meetings with David Dwyer of Inspire IT Services we discussed my specific requirements along with possible future additions. The result is the new openroadhire website which you can see today; bespoke, tailor-made site and unique to openroadhire.
In addition to the improved appearance and functionality visible to the visitor, the “back-end”, where I add and update the content is much easier, more logical and quicker than before.
I would wholeheartedly recommend anyone who is serious about using their website to market their business to contact David or Martin of Inspire IT Services." Andrew Still, Open Road Hire Ltd |
"Our new logo and business card designs are excellent. They really get across the right image for our company." Paul Henderson, Innovate Systems |
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| Insights: Search Engine Optimisation (SEO) |
| 04/18/12 |
| Insights: Search Engine Optimisation (SEO)
There was a film a few years ago called “Field Of Dreams” which had a common theme running through it of... |
| Read the full article... |
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